Fashion Month Spring 2022
Over the month of September into early October, designers worldwide debut their newest collections for the Spring season, first in New York, then London and Milan, and finally in Paris. As with many of the changes we saw coming from the COVID pandemic, some of the modifications made for Fall shows in February and March […]
Entrupy Exhibits at Paris Retail Week 2021
It was such a blast attending Paris Retail Week, Europe’s largest gathering of professionals from the entire retail ecosystem, in September. Since the 2020 edition had been postponed, we felt like there was double the excitement in the exhibition hall at Paris Expo Porte de Versailles, which is located in the City of Light’s 15th […]
Gear up for the shopping season and shop circular luxury this year
With the pandemic still wielding its impact on the world, our already opaque supply chains and complex distribution channels continue to be highly disrupted. Consumers everywhere are now forced to accept things that would have been unimaginable in the pre-COVID “before times.” With the aftermath of factory closures and extensive shipping delays, we’re seeing headlines […]
Returns on the rise: Fingerprinting to the rescue
There’s no question that the Coronavirus had an enormous impact on the global economy. In the U.S. alone, The Pew Research Center found that 9.6 million workers between the ages of 16 and 64 lost their jobs during the first three quarters of 2020, pushing the unemployment rate up to 8.6% compared to just 3.8% […]
Preventing brand dilution using Entrupy
For Luxury brands, offering a resale is a great opportunity as the luxury secondhand market is growing faster than the primary luxury market. As per statista report, the second hand luxury market is worth EUR 28 Billion and growing at well over 10% CAGR; and the majority of this market is being driven by online […]
Entrupy Participating in Unifab’s Museum of Counterfeiting
Unifab (Union des Fabricants) is a global leading association of brands and professional associations dedicated to the fight against counterfeiting. Since 2019, Entrupy has had the honor of participating in Unifab Lab: a program dedicated to active collaboration between brand owners, solution providers and intellectual property experts about the needs and strategies in the fight […]
Securing product identity across the supply chain
Product identification is a key component of supply chain tracking for retailers and brands around the world. For these organizations, the ability to track and identify/re-identify unique items at all the touch points within the supply chain is critical. Not only does this ability help ensure the right product reaches the right consumer, it enables […]
COVID and Counterfeiting, A Perfect Pair
With fake goods making up 2.5% of global trade at a cost to economies in the trillions, the sale and manufacturing of counterfeit items was thriving way before COVID-19 struck. Still, recent evidence connects the onset of the pandemic with an even greater proliferation of illicit goods. Counterfeiting isn’t a product of today’s complex trading […]
Powering circular fashion (re-commerce) through Entrupy
The increasing popularity of selling and reselling pre-owned fashion through social apps is helping to fuel the movement toward circular fashion. Depop, ThredUp and Poshmark are just a few of the popular platforms that are enabling the trend to flourish, and with the serious money involved, it’s a certainty that more resale platforms will emerge […]
Behind The Scenes: Entrupy Data Collection
The Entrupy database currently contains upwards of 15 million unique images of authentic and counterfeit inventory sourced from diverse global sources. This is what we use to train our machine learning algorithms. This robust and proprietary repository of data continues to grow in real time with every verification performed and enables the pinpoint accuracy, speed, […]
