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Explore our annual state of the fake report YOU WON’T BELIEVE WHAT’S TRENDING...

Powering circular fashion (re-commerce) through Entrupy

The increasing popularity of selling and reselling pre-owned fashion through social apps is helping to fuel the movement toward circular fashion. Depop, ThredUp and Poshmark are just a few of the popular platforms that are enabling the trend to flourish, and with the serious money involved, it’s a certainty that more resale platforms will emerge […]

Behind The Scenes: Entrupy Data Collection

The Entrupy database currently contains upwards of 15 million unique images of authentic and counterfeit inventory sourced from diverse global sources. This is what we use to train our machine learning algorithms. This robust and proprietary repository of data continues to grow in real time with every verification performed and enables the pinpoint accuracy, speed, […]

Earth Day: How The Fashion Industry is Becoming More Eco Friendly

The fashion industry is notoriously dirty. In fact, it’s so filthy that it’s widely accepted as being one of most polluting industries in the world. Fashion production makes up 10% of humanity’s carbon emissions. It also consumes massive amounts of water, leaving polluted rivers and streams. And when it’s all said and done, consumers treat […]

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