Tag Archives: recommerce
Preventing brand dilution using Entrupy
For Luxury brands, offering a resale is a great opportunity as the luxury secondhand market is growing faster than the primary luxury market. As per statista report, the second hand luxury market is worth EUR 28 Billion and growing at … Continue reading
Posted in Blog
Tagged Authentication, Brand Dilution, Global Brand Protection, recommerce, Secondhand Luxury
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Powering circular fashion (re-commerce) through Entrupy
The increasing popularity of selling and reselling pre-owned fashion through social apps is helping to fuel the movement toward circular fashion. Depop, ThredUp and Poshmark are just a few of the popular platforms that are enabling the trend to flourish, … Continue reading
Posted in Blog
Tagged circular fashion, recommerce, sustainability, sustainable commerce
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